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- > Phorm advert targeting system challenged...
- > Phorm Comms' response to FIPR's analysis
Phorm Comms' response to FIPR's analysis 20 March 2008 12:18
Phorm doesn't agree with FIPR's analysis. And FIPR's description of
the Phorm system is inaccurate. Our technology complies with the Data
Protection Act, RIPA and other applicable UK laws. We've sought our
own legal opinions as well as consulted widely with experts such as
Ernst & Young, 80/20 Strategic Thinking, the Home Office, Ofcom and
the Information Commissioner's Office (ICO). We discussed our system
with the ICO prior to launching it and continue to be in dialogue
with the organisation.
You can ask questions about the system and get loads more information
by visiting http://blog.webwise.com or www.webwise.com
<http://www.webwise.com> or www.phorm.com <http://www.phorm.com>
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